Each month we wade through the ‘noise’ of all the content out there, so you don’t have to do it, and bring you five pieces of content we think are worth checking out!
Here are this month’s picks:
1. Trena Little shares how to use YouTube to drive leads to our online courses.
All the time & energy you put into creating that online course has paid off. It’s ready to go. You have a rockin’ sales page and you’re excited for the sales to roll in… except they don’t. Instead, you hear crickets. Don’t worry, you’re not the first person to experience this. Even successful business owners, like Trena Little, have experienced this at one point or another. She has this to say & offers a dose of hope too in the last sentence:
I know what it feels like to wait and wait and wait to get more sales, or plan for the dreaded launch when there’s so much uncertainty about how it may go. And while there is always a time and a place for a launch in your online course business, you also want consistent sales coming in each month, right? Well…YouTube can drive leads if your strategy is done right.
If you’re ready to find out how to use YouTube to your advantage to drive leads to your online courses, head over and read the full post here: Selling Online Courses? Here’s How to Use YouTube to Drive Leads
2. Karon Thackston helps us leverage ChatGPT.
There isn’t a way to escape all the chatter about Artificial Intelligence (AI) these days and one of the popular tools is ChatGPT. As with all tools, there are pros and cons, but ChatGPT can be a transformational time-saving asset for bloggers and affiliate marketers Karon says:
With ChatGPT, you can transform your approach to researching topics, writing engaging content, and uplevel your affiliate income… if you understand the best ways to use this new tool.
Read the post here: 19 Ways to Leverage ChatGPT for Bloggers & Affiliate Marketers
3. Neil Patel has a list of 10 free WordPress plugins he thinks all websites need.
One of the great things about having a WordPress website is all the plugins, and free ones at that, available to do different things. Neil Patel says it best:
The best free WordPress plugins make your site faster, increase traffic, and tighten website security for your visitors.
While plugins are a good thing, he also has a “warning” too:
However, you don’t want to overdo it. Installing too many WordPress plugins can slow down your site or cause conflicts.
Find out what Neil says are the 10 Best Free WordPress Plugins Every Website Needs here. (He also shares what to look for in WordPress plugins both free and premium.)
4. Social Media Examiner shares how to supercharge your content marketing with LinkedIn carousel posts.
If LinkedIn is your jam, Social Media Examiner has a great post about the benefits of using carousel posts (as well as how to create one) – if this feature is available to you (it isn’t available to many users yet). While this feature isn’t available to many users yet, it’s worth learning more about now so that once it is available you can be ahead of the game like Social Media Examiner says:
… people who are ready to implement carousels in their content strategy when the feature fully rolls out will have an advantage.
And they explain why this can be advantageous for us as content marketers:
When done well, this type of LinkedIn post can drive tons of organic engagement, which can lead to higher reach, thoughtful conversations with your LinkedIn community, and more opportunities for discovery outside of your current audience.
Ready to learn more about LinkedIn carousel posts? Get all the details here: 6 Ways to Use LinkedIn Carousel Posts to Supercharge Your Content Marketing
5. HubSpot teaches us how to create an effective customer journey map. (Freebie alert!)
We’re just going to jump right in with a blurb from HubSpot about this:
while it isn’t possible to predict the customer journey with 100% accuracy, customer and user experience (UX) journey mapping will allow you to understand as much as possible.
In this nice meaty post, they break it all down for you:
- What is the customer journey?
- Customer Journey Stages
- What is a customer journey map?
- The Customer Journey Mapping Process
- What’s included in a customer journey map?
- Steps for Creating a Customer Journey Map
- Types of Customer Journey Maps
- Customer Journey Map Best Practices
- Benefits of Customer Journey Mapping
Plus you’ll also find customer journey map examples & free customer journey map templates!
Read the full post here: How to Create an Effective Customer Journey Map [Examples + Template]
That’s it for this time around and now it’s your turn! Leave a comment below and let us know what great content you’ve come across.