You may think that once a customer has purchased your product, the selling process ends. But that’s not true. At least, it’s not if you want to make more profits while still helping your customers achieve their goals. Selling is an on-going part of building your business. A purchase is usually a sign your customer trusts you. If […]
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How To Select The Right Affiliate Program
Affiliate marketing is a great way to add more profits to your business. You can promote someone else’s product or services and get paid for it. You don’t have to do any of the heavy lifting. You don’t have to create a product. You don’t have to set up a sales page. You don’t even […]
A Better Way To Get Customers To Spend More Money
You have a product or several for sale. You’re making a good profit and the feedback you’ve heard from your customers has been positive. You love serving them and they love what you’re doing. But you have a nagging feeling that you’re still leaving money on the table. You know of other products or services […]
Include A Call To Action
A call to action is when you tell your community what to do next. When you write a sales page, you tell your customers about the benefits of your product. Then you say something like, ‘click here to buy’ or ‘reserve your spot’. But a sales page isn’t the only place you should be using […]
The Three Characteristics of Compelling Content
If you had to choose between a dying community that’s on life support or a thriving community filled with members who generously share their knowledge and time with other members, which community would you want to lead? You’d choose the second option. You may have even tried to build a community and found yourself frustrated when after all of your hard work, […]
Ideas Are Everywhere You Just Have To Capture Them
When it comes to creating compelling content, don’t think you have to spend hours brainstorming ideas or researching topics. There are plenty of easy ways to figure out what topics will be the most useful for your community. Use these suggestions to jumpstart your creativity and inspire your next content piece. Surveys Surveys and suggestion forms are great tools because they allow your community to […]